Most businesses would close if their customers never showed up. An empty restaurant is a disaster. An empty store means bankruptcy. At a gym, emptiness equals success.
Today on the show, the mind games that gyms play with you. From design to pricing to free bagels, gyms want to be a product that everyone buys, but no one actually uses.
Note: This episode originally aired in December 2014.
Music: Emily Taylor's "Getting Physical." Find us: Twitter/ Facebook/ Spotify/ Tumblr.
Copyright 2021 NPR. To see more, visit https://www.npr.org.