Michigan wine industry booming during the holidays
Tis the season for ...Wine sales. Thanksgiving kicked the season off and now industry workers are preparing for the next big holiday rush.
One wine wholesaler said it expects to sell roughly a million cases of wine between October and the end of the year.
In 2016, nearly two billion dollars worth of wine was purchased between Thanksgiving and New Year’s Eve.
Lou Grech-Cumbo is the executive vice president of labor and governmental affairs with Great Lakes Wine and Spirits, a wine wholesaler.
“The past several years our wines have been growing at a five, six, seven percent increase. It’s starting to slow a little bit but there’s new wines coming out which the rosés are very big, some of the bigger full body cabernets are very big right now, and then this time of year is when people get into champagne and sparkling.”
Grech-Cumbo said champagnes and sparkling wines are particularly popular during the holidays.